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January
3

Cooperation and involvement between one paradigm and another

Looking at the speeches and articles on the topic of collaboration in the field of enterprise 2.0 intranet and I realize that indeed we are on the threshold of a change of paradigm. The feature of the paradigms that tend to define the scope of problems within which find a solution (Kuhn sometimes called these problems "conundrum"). In other words, the paradigm that defines the order of discourse within which to develop a progressive work of revelation and solution. Once the paradigm breaks is replaced by a new order of problems and "facts".

So, if in intranet discussing how to improve the decentralized publishing or how to make active, involved the authors in enterprise 2.0 discusses how to manage and organize the mass of contributions coming in from all employees. It's rather funny, overall, and produces in both cases the contributions of quality.

In the first case I will refer you to a post by Jane McConnell is titled "7 principles for decentralized publishing," an article for anyone interested intranet grappling with a model drawing widespread. " The 7 principles of Jane sinstesi are these:

- Define the responsibility of the content at the lowest possible level where there is a real responsibility (okay, the boss, does not fit the occasional geek)
- Distinguish between responsible and accountable for the content publishing
- Making content visible near its content owners
- Define different levels of affixing content based on the specific needs of business units
- Avoid too complex workflow
- Assisting content owners to decide the level of profiling information
- Establish a representative for each sector corporate intranet

More or less on the same theme is worth reporting even an article by Catherine Grenfell: "How to involve the authors. Catherine provides many tips, and try to summarize them:

- Create a community of practice among authors
- Training sessions led
- Temporary Tutoring
- Ownership of the various business units
- Simplifying the process of publishing
- Improving the skills on web writing
- Update the authors on internal best practices
- Provide pre-defined templates and tools
- Create an ad hoc Supprot
- Define and explain the model of governance
- Monitor the work of the publisher
- Create a resource center online
- Using scenarios and personas in the decisions to redesign
- Rewarding the best contributors
- Do the leaders sometimes act

Finally here is another article by Toby Ward devoted to models of governance distributed intranet.

Ok, everything seems fine, except that these are solutions within a specific paradigm, or that which follows, more or less: "The intranet is a web space maintained by an editorial spread."

Within the paradigm "Enterprise 2.0" the music changes, because the intranet becomes a space open to contributions from everyone. And changing consegue3nza of the problems to be addressed. For example, Jacob Morgan reflects on how to segment the contributions that come from thousands of employees in an organization (geographically? For issues? By department?) And Bill Ives responds in a logic of pure SaaS: "Let the employees themselves clusterizzino on the basis of interests and projects and affinity cross. Throughout rilfessione dominates a global relationship between collaboration, organizational culture and technology support, well expressed in this post.

It 'obvious that all these reflections are correct with regard to its paradigm of reference, and transported to another do not become false: simply lose their meaning.

2 Comments

  1. [...] Concern - of course - not the tools that patterns of governance below (I've already mentioned below, [...]

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